s02e03 – Developing A Product Leadership Strategy – with Bruce Hegan

4id Solutions are leaders in asset tracking and tagging technologies. Helping health, logistics, finance, and entertainment enterprises validate; verify and capture data, through the use of RFID technology. Bruce and his team based on the Central Coast, have been at the forefront of innovation in this space. With the goal of being ahead of the market and their competitors as opposed to just following current industry trends.

This self-described ‘simple farmer’ has extensive experience in printing and RFID products; understands the nuances of manufacturing; and a relentlessly pursues ways to improve and simplify processes, in what is a complex industry. Bruce also has a strong focus on people and is now coaching and mentoring the next generation of manufacturing leaders.

The theme for this episode is “Developing a Product Leadership Strategy” and in it, Bruce and I touch on the following:

• Success in the launch of market leading products.
• New to the world solutions for the RFID tag and label conversion space.
• Growing to have extensive knowledge within this space.
• Innovation in technology of printing and RFID products.
• Leadership development – Culture of innovation

Connect with Bruce via Linkedin – linkedin.com/in/bruce-hegan-aa842a150